Salesforce App Builder Practice Exam

Which feature does SF support for linking to social profiles?

1. Integration with third-party applications

2. Direct linking through profile representation

3. Connecting to user accounts from various platforms

4. Database mapping of user profiles

The correct answer is: Connecting to user accounts from various platforms

The feature that Salesforce supports for linking to social profiles involves the capability to connect to user accounts from various platforms. This integration allows organizations to enhance their customer relationship management by accessing and utilizing social media data effectively. By linking to social profiles, Salesforce can pull in important user information from these platforms, enabling a more holistic view of customer interactions. This connection aids in creating more personalized experiences based on the data gathered from social media activities, thus improving engagement and communication strategies. Other options, while they mention aspects of integration or representation, do not specifically address the comprehensive nature of linking to user accounts from multiple social platforms, which is a key feature of Salesforce’s approach to integrating social data into their CRM solutions.